Short answer: paper is cheapest to start with and asks nothing of the customer, but you can’t see it, can’t reach it and can’t protect it. A Wallet card costs 299 kr a month, sits in the phone next to the bank cards and records every stamp. Keep paper if you have a few regulars you know by name; switch when you want to know who comes back and win them back.
How do they compare?
Fidelia prices per month excluding VAT, as published on 25 October 2026. The cost of paper depends on your printer, so we give no figure.
| — | Fidelia | Paper card |
|---|---|---|
| Cost | Essential 299 kr, Pro 599 kr | Printing, per run |
| Set-up fee | None | Design and the first print run |
| Customers and scans | Unlimited on all plans | Cards you print |
| Lost cards | Card stays in the phone, stamps saved | Stamps vanish with the card |
| Stamp cheating | Staff scan, every stamp is recorded and corrected with a reason | Stamps that can be copied, photocopied cards |
| Reaching customers | Push and e-mail (Pro) | Not possible |
| Knowing who comes back | Customer list and statistics | No |
| Customer effort | Scan a QR code once | Take a card |
| Rewards you can run | Stamps (Essential); points, cashback, prepaid cards, membership cards (Pro) | Stamps |
| Works without a phone | No | Yes |
| Works without internet | No | Yes |
| Trial | 14 days of Pro | Not applicable |
| QR stand | First one included and delivered | Not applicable |
Where is Fidelia stronger?
- No lost cards. The card sits in Apple Wallet or Google Wallet, where the customer already looks for bank cards and tickets.
- Less cheating. Stamps are added when staff scan the customer’s card; every stamp is recorded and mistakes can be corrected with a logged reason.
- You reach customers. Pro sends push notifications to the Wallet card, and e-mail, so a quiet Tuesday can be answered.
- You see what works. Customer lists and statistics show who comes back and how often; with paper you can only guess.
- No reprinting. Change the reward or the number of stamps and every card updates.
- Nothing to connect. It works alongside any till, Swish and Zettle: staff scan the card.
Where is paper stronger?
- Cheapest start. One print run and a rubber stamp, no monthly fee.
- No phone, no internet, no battery. It works for every customer, even those without a smartphone.
- No learning curve for staff or customers.
- Nothing to cancel. You stop when you stop printing.
Who should keep paper?
A very small shop with a short list of regulars you know by name, where a reward costs little and nobody tries to cheat the card. Paper is also a good backup alongside a digital card for the few customers without a smartphone.
Who should choose Fidelia?
Fidelia suits shops and cafés that want to see who comes back, reach them without printing flyers and stop handing out lost cards. Start with the 14-day trial of Pro. See the pricing page for all plans.
How do you switch from paper to Fidelia?
- Create your Fidelia card with the same reward as the paper card so regulars recognise it.
- Put the QR stand by the till and ask at payment: “Would you like the card on your phone?”
- Honour the paper cards: for customers with a half-full card, add the same number of stamps by hand from the customer page.
- Stop printing paper when most regulars have switched, and keep a few for customers without a smartphone.
Also read our guide to digital loyalty cards. More comparisons: Fidelia vs own app, Fidelia vs Stampioo or the Swedish homepage.