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Fidelia vs Zettle: rewards program or Wallet card?

Zettle's built-in rewards program gives the customer discount coupons sent by e-mail. Fidelia gives the customer a stamp card in Apple Wallet and Google Wallet, and works alongside Zettle with no link to the till.

By The Fidelia team

Written by Fidelia. We compare published plans like for like and link each vendor's own page with the date we checked it. Spot something out of date? Write to hello@fidelia.se.

Short answer: Zettle’s rewards program is made for you if you already take payments with Zettle and want to give discount coupons without extra tools. Fidelia is a stamp card in the customer’s wallet that works alongside Zettle, Swish and every other way of taking payment, from 299 kr a month.

How do the two set-ups differ?

The information about Zettle comes from their own help article on 25 October 2026. The price of the rewards program isn’t stated there.

—FideliaZettle
How the reward worksStamps on a card, points and other card types in ProWelcome coupons and loyalty coupons after a purchase amount
Discount levelsYou choose the reward yourselfWelcome coupon 5, 10, 15 or 20 %, valid 30, 90 or 365 days
How the customer gets itCard in Apple Wallet or Google Wallet, via QR codeCoupons sent by e-mail
Linked to the tillNo, staff scan the customer's cardYes, built into Zettle
Works without ZettleYesNo
Works alongside Swish and other payment methodsYesNot stated on their website
Card in WalletYesNot stated on their website
Push messages to the cardPro 599 krNot stated on their website
PriceEssential 299 kr, Pro 599 krNot stated on their website
Trial14 days of ProNot stated on their website
QR standFirst one included and deliveredNot stated on their website

Where is Fidelia stronger?

  • The card lives in the wallet. The customer sees the card among their other cards and can get a push notification in Pro, unlike a coupon in an inbox.
  • Independent of the till. If you change till or payment provider, the customer card isn’t affected. See the pricing.
  • You decide what earns a stamp, for example a coffee or a visit, even when the customer paid in cash.
  • The QR stand is included and the customer joins without an app. See a loyalty club without an app.
  • More card types in Pro: points, cashback, prepaid cards, punch cards and memberships, plus VIP levels.

Where is Zettle’s rewards program stronger?

  • It’s already in the till. No new supplier, no extra step at the counter and no scanning.
  • Automatic at purchase. Loyalty coupons are handed out after a purchase amount without staff doing anything.
  • The discount is a simple offer in percent or a fixed amount that the customer understands immediately.

Who should choose Zettle?

If you already use Zettle and just want a simple discount coupon for new and returning customers, the built-in rewards program is the most direct option. Look at Zettle’s own website for what’s included in your subscription and what it costs.

Who should choose Fidelia?

Fidelia suits you if you want a stamp card the customer carries in their phone, that works even if you change till, and that you can add reminders and more card types to. Fidelia needs internet to stamp, and a wrong stamp is corrected by the owner or a manager with a logged reason. See the pricing and read the digital loyalty card guide.

How do you combine Zettle and Fidelia?

  1. Keep Zettle as your till and payment.
  2. Create your Fidelia card and put the QR stand near the till.
  3. Ask staff to scan the card after payment. It takes a few seconds.
  4. Turn off Zettle’s coupons if you don’t want two offers at the same time.

More comparisons: Fidelia vs Stampioo, Fidelia vs Caspeco or the Sweden home page.

Questions

Does Zettle have its own stamp card?

Zettle's help article describes a rewards program with welcome coupons and loyalty coupons after a purchase amount, which the customer receives by e-mail. A stamp card in Wallet is not mentioned there.

Can I use Fidelia if I have Zettle?

Yes. The card is separate from the payment. The customer pays with Zettle or Swish as usual and staff then scan the customer's card on their phone.

How much does Zettle's rewards program cost?

It isn't stated in Zettle's help article. Check Zettle's website for what is included in your subscription. Fidelia costs 299 kr or 599 kr a month excluding VAT.

Does Fidelia hand out stamps automatically at payment?

No. Staff scan the customer's card, which is an extra step at the counter. In return, you decide what earns a stamp.

Zettle is changing its name, does that matter?

According to zettle.com/se, Zettle is being renamed PayPal Point of Sale. Fidelia's card isn't affected, as it isn't linked to the till.

Sources

  1. Zettle: Rewards program for your customers (help article), checked 25 October 2026
  2. Zettle Sweden: home page, checked 25 October 2026
  3. Fidelia: pricing, checked 25 October 2026

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